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What is a storyboard, and how can it help you make a better video?

9 min read

Oct 8, 2024

What is a storyboard?

A storyboard is a graphic organizer used to plan a narrative for a video, animation, or movie. They are typically used to break video sequences down into individual frames or panels.

A storyboard with six panels showing someone speaking to camera. A Voice Over and Visuals are displayed beneath each panel.

What does a storyboard contain?

A storyboard often looks a lot like a comic strip, with sketches of scenes and characters making up each panel. A storyboard will usually consist of four different elements:

 

Visuals

Drawings, sketches, images, or photographs represent each frame of the video sequence.

Six panels from a storyboard, showing someone speaking to camera. Text or emojis overlay some of the panels.
A storyboard with six panels showing someone speaking to camera. A Voice Over and Visuals are displayed beneath each panel.
A storyboard with six panels. Directional arrows indicate how text or animations will move as part of the sequence.

What is a storyboard used for?

Above all, storyboards are a great way to visually communicate ideas or plans.

 

Film and entertainment

Storyboards are probably best known for their use by Hollywood directors like Alfred Hitchcock (Psycho, The Birds) or Ridley Scott (Alien, Blade Runner). Each director has used storyboards during pre-production to sketch out film sequences frame by frame, shot by shot.

In fact, it’s often said that so much thought and creativity went into Hitchcock’s storyboards that filming them was actually quite boring.

 

Creative production

Creatives and marketing agencies often need to get initial approval on a video idea before going into production. The problem is, it’s not so easy communicating or pitching that idea in words alone. Sometimes you just need to see it to buy into it.

Storyboards can help creatives—solopreneurs, agencies, or in-house marketing teams—visualize their brilliant ideas for key stakeholders. And that can be vital to meeting deadlines and reducing the amount of video feedback required.

 

Business communications

Presenting your HR strategy to the board? Storyboards are a great way to visually communicate the key points. Onboarding someone into your team and need a more visual set of “How-To” instructions? Storyboard it. Putting together a group presentation on a not-so-thrilling topic? You guessed it: Storyboard it.

Businesses are increasingly exploring different ways to communicate in the workplace, and storyboards are a great means of visual communication.

Why storyboards are important for video creation

It doesn’t matter if you’re working on a few behind-the-scenes clips for social media or a big announcement video for your client’s Next Big Thing: Planning a video requires serious prep. That’s why there are so many benefits to storyboarding—because bringing your ideas to life is rarely as simple as just picking up your camera and taking the shot.

 

1. Storyboards break your video into shots and sequences

Creating a storyboard allows you to break a story into bite-size chunks. This makes it much easier for you to remember your ideas and figure out how they can be brought to life on the screen. 

If a particular frame doesn’t work, simply remove it or re-order it in your sequence. Storyboards are designed to be easy to chop and change, saving you time and money since you won’t have to redo the sketch every time you change a part of the sequence.

 

2. Flow and pacing is easier to adjust at the storyboard stage

Storyboards are also a great way to help you figure out how to transition from one sequence to the next. Is there a natural way to bridge two scenes? Could some clever camera work make it feel seamless? 

Working through your story with visual cues will make it much easier to fill in these gaps—or recognize where the gaps exist in the first place.

 

3. A good storyboard helps people visualize the final video

No matter how well-written your script is, most of us work best with visual cues. If you’re producing a video for a stakeholder or client, storyboards are the perfect opportunity to ask for feedback and sign off before you start filming.

A detailed storyboard can help those involved visualize the final video before you’ve started filming. As well as being great for transparency and collaboration, storyboarding can also save you a lot of time, effort, and money compared with getting significant feedback halfway through the video production process.

How storyboards fit into the video creation process

Before you even start filming, storyboards can help you explain your video plan to your collaborators. There’s no mind reading required—just rough sketches, direction, and some context so you’re all on the same page when it comes to filming.

For example, your video creation process might look something like this:

  1. Write a script
  2. Create your storyboard
  3. Get feedback and finalize the flow of your narrative
  4. Capture the footage you want
  5. Upload your footage to your Dropbox account
  6. Edit your video with video editing software
  7. Share the first draft of your video with collaborators or clients
  8. Get precise, frame-accurate feedback directly on your video
  9. Make changes based on feedback before finalizing your video

But even though your storyboard starts as an early part of your process, that doesn’t mean it stops being useful once you’ve filmed all your footage.

How to get maximum value from your storyboard

Most video creators will use their storyboard throughout the video-making process to provide a sense-check for how production is going. If a shot has been missed, it’s easy to check by reviewing the storyboard. When you get to the review stage, your storyboard also becomes your secret ingredient to delivering a great video.

Two creatives working on a video shoot—one carrying a camera on a gimbal—check the storyboard for a shoot on an open laptop.
A video of showing someone using Dropbox Replay to view and provide live feedback on a video of a person running.

How to create a storyboard for your video

Sure, we’ve talked a lot about what a storyboard is, why it matters, and how to get the most out of it…but how do you actually create a storyboard in the first place?

There are plenty of free or paid-for options if you’d like to use dedicated storyboarding software. Or, for a simple way to start, you can add your storyboard as images to a Dropbox Paper doc and re-order them as you wish using drag-and-drop.

Alternatively, the humble pencil and piece of paper will work perfectly for a traditional storyboard. Either way, the storyboarding process is simple and rewarding.

Bring creation and coordination together in one place

Start planning your next video project and storyboard with the real-time editing features of Dropbox Paper.

An illustration of a video being created: Filming a chef prepping, editing each frame, and publishing it to social media.
An illustration of someone working at a whiteboard, crossing out text and circling three key documents pinned to the board.

Create the video you want in a truly collaborative space

Plan shot lists in Dropbox Paper. Upload storyboards and video files to your Dropbox account. Share them for review with Dropbox Replay, and get feedback on the go. Dropbox isn’t just a place to store your stuff—it’s where you get your work done.

Discover how Dropbox Replay can supercharge your video editing and review process.

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